How Dallas Cowboys owner Jerry Jones turned a money-losing team into a $10 billion empire
What happens to the 'championship' apparel for the team that loses the national title game?
What Happens to Super Bowl Merch for the Losing Team?
Houston Astros win World Series over Philadelphia Phillies with Game 6 victory
What happens to the losing team's Super Bowl championship shirts?, Super Bowl XLIX
A Winning Partnership With A Losing Team - Line Drive Sports Marketing
What happens to the losing team's Super Bowl 'champion' merchandise?
VERIFY: Merchandise of losing team
Our team won our leagues championship! Yes we have matching shirts and headbands. : r/Bowling
Is there a market for losing Super Bowl team merchandise? - Quora
Here's What Happens To Super Bowl Shirts For The Losing Team